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GLOBAL MARKETING AUTOMATION SOFTWARE MARKET FORECAST 2022-2030

According to Inkwood Research, the global marketing automation software market is projected to register a CAGR of 10.23% between 2022 and 2030, and is anticipated to generate revenue of $9645.7 million by 2030.

GLOBAL MARKETING AUTOMATION SOFTWARE MARKET FORECAST 2022-2030

Global Marketing Automation Software Market by Application (Campaign Management, E-mail Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing, Other Applications) Market by Industry Vertical (Telecommunication and Information Technology, Retail, BFSI, Healthcare, Manufacturing and Distribution, Retail, Other Industry Verticals) Market by Deployment (Cloud-based Deployment, on-premise Deployment) Market by Organization Size (Large Enterprises, Small and Medium Enterprises) by Geography.

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According to Inkwood Research, the global marketing automation software market is projected to register a CAGR of 10.23% between 2022 and 2030, and is anticipated to generate revenue of $9645.7 million by 2030.

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Marketing automation software helps automate marketing operations. It reduces the number of repetitive tasks associated with conventional marketing processes and improves their overall efficiency. It assists organizations in generating more revenue and a better ROI.

Also, it helps store customer-specific data used in customer segmentation and targeting, categorizes customers based on common interests and behaviors, develops appropriate marketing patterns, and integrates marketing channels to deliver a better customer experience. Organizations use marketing automation software to understand the buying criteria of consumers and market the products accordingly.

Marketing automation finds its application in almost every customer-related vertical, especially those facing huge competition, like retail, advertising, and design.

Key factors propelling the global marketing automation software market growth are:

  • Demand for digital marketing
  • Demand for integrated marketing efforts
    • One of the important drivers of the marketing automation software market growth is the rising demand for integrated marketing efforts.
    • The companies are integrating marketing efforts to optimize the return on marketing, facilitated by marketing automation software. It also helps companies give a complete picture of the customer, sales and marketing alignment, nurture campaigns, real-time and location-based automation, and bring offline and online together.
  • Growing importance of customer experience
  • Need for lead nurturing
  • Need for higher ROI

Major growth restraining factors:

  • Data related concerns
    • Most organizations have faced data privacy breaches in the last few years.
    • This has caused concern among both companies and customers about data security, which has impacted the market.
  • Issues related to interoperability

The report on the global marketing automation software market includes the segmentation analysis based on deployment, organization size, application, and industry vertical. These segments are further classified to provide a detailed analysis of the studied market.

Market by Industry Vertical:

  • Retail
    • The retail industry is one of the major industry verticals in the global marketing automation software market.
    • Marketing automation software in retail enables lead generation, brand building, and increasing sales productivity. Also, it assists in analyzing customer behavior and tracking customers throughout their buying journey.
  • Telecommunication and Information Technology
  • BFSI
  • Advertising and Design
  • Healthcare
  • Manufacturing and Distribution
  • Other Industry Verticals

Geographically, the global marketing automation software market has been segmented based on four major regions, which includes:

  • North America: The United States and Canada
  • Europe: Germany, The United Kingdom, Italy, France, Netherlands, Nordics, Russia, and Rest of Europe
  • Asia-Pacific: India, China, Japan, South Korea, Indonesia, Thailand, Singapore, Australia & New Zealand, and Rest of Asia-Pacific
    • Asia-Pacific is the fastest-growing region in the global market.
    • The rising demand for market data integration services and the digital marketing growth are the key factors expected to drive the automation software market growth in the region.
  • Rest of World: Latin America, the Middle East & Africa

The major players in the global marketing automation software market are:

  • Hubspot Inc
  • International Business Machines Corporation
  • Oracle Corporation
  • com Inc
  • Sap SE
  • Adobe Inc

Key findings of the global marketing automation software market:

  • The high adoption of digital transformation practices and the ongoing move toward an integrated CRM space are the key trends in the market.
  • The rising use of location-based marketing is lucrative to market growth.
  • The increasing adoption of cloud-based technology benefits market growth.

Frequently Asked Questions (FAQs):

  • Which is the fastest-growing application in the global marketing automation software market?

A: Mobile application is the fastest-growing application in the global marketing automation software market.

  • Which is the fastest-growing organization size in the global marketing automation software market?

A: Small and medium enterprises are the fastest-growing organization size in the global marketing automation software market.

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We offer 10% free customization including country-level data, niche applications and competitive landscape with every report.


    1. RESEARCH SCOPE & METHODOLOGY
      • STUDY OBJECTIVES
      • SCOPE OF STUDY
      • METHODOLOGY
      • ASSUMPTIONS & LIMITATIONS
    2. EXECUTIVE SUMMARY
      • MARKET SIZE & ESTIMATES
      • MARKET OVERVIEW
    3. MARKET DYNAMICS
      • MARKET SCOPE
      • KEY DRIVERS
        • DEMAND FOR DIGITAL MARKETING
        • DEMAND FOR INTEGRATED MARKETING EFFORTS
        • GROWING IMPORTANCE OF CUSTOMER EXPERIENCE
        • NEED FOR LEAD NURTURING
        • NEED FOR HIGHER ROI
      • KEY RESTRAINTS
        • DATA RELATED CONCERNS
        • ISSUES RELATED TO INTEROPERABILITY
    1. KEY ANALYTICS
      • IMPACT OF COVID-19 ON MARKETING AUTOMATION SOFTWARE MARKET
      • KEY MARKET TRENDS
      • PORTER’S FIVE FORCES ANALYSIS
        • BUYERS POWER
        • SUPPLIERS POWER
        • SUBSTITUTION
        • NEW ENTRANTS
        • INDUSTRY RIVALRY
      • OPPORTUNITY MATRIX
      • VENDOR LANDSCAPE
      • KEY BUYING CRITERIA
    2. MARKET BY APPLICATION
      • CAMPAIGN MANAGEMENT
      • E-MAIL MARKETING
      • MOBILE APPLICATION
      • INBOUND MARKETING
      • LEAD NURTURING AND LEAD SCORING
      • REPORTING AND ANALYTICS
      • SOCIAL MEDIA MARKETING
      • OTHER APPLICATIONS
    3. MARKET BY INDUSTRY VERTICAL
      • TELECOMMUNICATION AND INFORMATION TECHNOLOGY
      • RETAIL
      • BFSI
      • HEALTHCARE
      • MANUFACTURING AND DISTRIBUTION
      • RETAIL
      • OTHER INDUSTRY VERTICALS
    4. MARKET BY DEPLOYMENT
      • CLOUD-BASED DEPLOYMENT
      • ON-PREMISE DEPLOYMENT
    5. MARKET BY ORGANIZATION SIZE
      • LARGE ENTERPRISES
      • SMALL AND MEDIUM ENTERPRISES
    6. GEOGRAPHICAL ANALYSIS
      • NORTH AMERICA
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • UNITED STATES
          • CANADA
      • EUROPE
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • UNITED KINGDOM
          • GERMANY
          • FRANCE
          • NORDICS
          • ITALY
          • RUSSIA
          • NETHERLANDS
          • REST OF EUROPE
      • ASIA-PACIFIC
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • CHINA
          • JAPAN
          • INDIA
          • SOUTH KOREA
          • INDONESIA
          • THAILAND
          • SINGAPORE
          • AUSTRALIA & NEW ZEALAND
          • REST OF ASIA-PACIFIC
      • REST OF WORLD
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • LATIN AMERICA
          • MIDDLE EAST & AFRICA
    1. COMPETITIVE LANDSCAPE
      • KEY STRATEGIC DEVELOPMENTS
        • MERGERS & ACQUISITIONS
        • PRODUCT LAUNCHES & DEVELOPMENTS
        • PARTNERSHIPS & AGREEMENTS
        • BUSINESS EXPANSIONS & DIVESTITURES
      • COMPANY PROFILES
        • INTERNATIONAL BUSINESS MACHINES CORPORATION
        • ORACLE CORPORATION
        • COM INC
        • SAP SE
        • ADOBE INC
        • ACT-ON SOFTWARE INC
        • COGNIZANT TECHNOLOGY SOLUTIONS
        • ETRIGUE CORP
        • GREENROPE
        • SAS INSTITUTE INC
        • BENCHMARKONE
        • HUBSPOT INC
        • INSIDE SALES INC
        • KEAP PLC

    LIST OF TABLES

    TABLE 1: MARKET SNAPSHOT – MARKETING AUTOMATION SOFTWARE

    TABLE 2: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 3: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY APPLICATION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 4: GLOBAL CAMPAIGN MANAGEMENT MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 5: GLOBAL CAMPAIGN MANAGEMENT MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 6: GLOBAL E-MAIL MARKETING MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 7: GLOBAL E-MAIL MARKETING MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 8: GLOBAL MOBILE APPLICATION MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 9: GLOBAL MOBILE APPLICATION MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 10: GLOBAL INBOUND MARKETING MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 11: GLOBAL INBOUND MARKETING MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 12: GLOBAL LEAD NURTURING AND LEAD SCORING MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 13: GLOBAL LEAD NURTURING AND LEAD SCORING MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 14: GLOBAL REPORTING AND ANALYTICS MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 15: GLOBAL REPORTING AND ANALYTICS MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 16: GLOBAL SOCIAL MEDIA MARKETING MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 17: GLOBAL SOCIAL MEDIA MARKETING MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 18: GLOBAL OTHER APPLICATIONS MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 19: GLOBAL OTHER APPLICATIONS MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 20: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY VERTICAL, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 21: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY INDUSTRY VERTICAL, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 22: GLOBAL TELECOMMUNICATION AND INFORMATION TECHNOLOGY MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 23: GLOBAL TELECOMMUNICATION AND INFORMATION TECHNOLOGY MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 24: GLOBAL RETAIL MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 25: GLOBAL RETAIL MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 26: GLOBAL BFSI MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 27: GLOBAL BFSI MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 28: GLOBAL HEALTHCARE MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 29: GLOBAL HEALTHCARE MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 30: GLOBAL MANUFACTURING AND DISTRIBUTION MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 31: GLOBAL MANUFACTURING AND DISTRIBUTION MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 32: GLOBAL RETAIL MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 33: GLOBAL RETAIL MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 34: GLOBAL OTHER INDUSTRY VERTICALS MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 35: GLOBAL OTHER INDUSTRY VERTICALS MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 36: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 37: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 38: GLOBAL CLOUD-BASED DEPLOYMENT MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 39: GLOBAL CLOUD-BASED DEPLOYMENT MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 40: GLOBAL ON-PREMISE DEPLOYMENT MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 41: GLOBAL ON-PREMISE DEPLOYMENT MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 42: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY ORGANIZATION SIZE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 43: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY ORGANIZATION SIZE, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 44: GLOBAL LARGE ENTERPRISES MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 45: GLOBAL LARGE ENTERPRISES MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 46: GLOBAL SME ORGANIZATION MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 47: GLOBAL SME ORGANIZATION MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 48: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY GEOGRAPHY, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 49: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY GEOGRAPHY, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 50: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 51: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 52: KEY PLAYERS OPERATING IN THE NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET

    TABLE 53: EUROPE MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, HISTORICAL YEARS, 2018-2021 (IN $ MILLION/BILLION)

    TABLE 54: EUROPE MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, FORECAST YEARS, 2022-2030 (IN $ MILLION/BILLION)

    TABLE 55: KEY PLAYERS OPERATING IN EUROPE MARKETING AUTOMATION SOFTWARE MARKET

    TABLE 56: ASIA-PACIFIC MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 57: ASIA-PACIFIC MARKETING AUTOMATION SOFTWARE MARKET, BY COUNTRY, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 58: KEY PLAYERS OPERATING IN ASIA-PACIFIC MARKETING AUTOMATION SOFTWARE MARKET

    TABLE 59: REST OF WORLD MARKETING AUTOMATION SOFTWARE MARKET, BY REGION, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

    TABLE 60: REST OF WORLD MARKETING AUTOMATION SOFTWARE MARKET, BY REGION, FORECAST YEARS, 2022-2030 (IN $ MILLION)

    TABLE 61: KEY PLAYERS OPERATING IN REST OF WORLD MARKETING AUTOMATION SOFTWARE MARKET

    TABLE 62: LIST OF MERGERS & ACQUISITIONS

    TABLE 63: LIST OF PRODUCT LAUNCHES & DEVELOPMENTS

    TABLE 64: LIST OF PARTNERSHIPS & AGREEMENTS

    TABLE 65: LIST OF BUSINESS EXPANSIONS & DIVESTITURES

    LIST OF FIGURES

    FIGURE 1: KEY MARKET TRENDS

    FIGURE 2: PORTER’S FIVE FORCES ANALYSIS

    FIGURE 3: OPPORTUNITY MATRIX

    FIGURE 4: VENDOR LANDSCAPE

    FIGURE 5: KEY BUYING CRITERIA

    FIGURE 6: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, GROWTH POTENTIAL, BY APPLICATION, IN 2021

    FIGURE 7: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY CAMPAIGN MANAGEMENT, 2022-2030 (IN $ MILLION)

    FIGURE 8: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY E-MAIL MARKETING, 2022-2030 (IN $ MILLION)

    FIGURE 9: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY MOBILE APPLICATION, 2022-2030 (IN $ MILLION)

    FIGURE 10: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY INBOUND MARKETING, 2022-2030 (IN $ MILLION)

    FIGURE 11: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY LEAD NURTURING AND LEAD SCORING, 2022-2030 (IN $ MILLION)

    FIGURE 12: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY REPORTING AND ANALYTICS, 2022-2030 (IN $ MILLION)

    FIGURE 13: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY SOCIAL MEDIA MARKETING, 2022-2030 (IN $ MILLION)

    FIGURE 14: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER APPLICATIONS, 2022-2030 (IN $ MILLION)

    FIGURE 15: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, GROWTH POTENTIAL, BY INDUSTRY VERTICAL, IN 2021

    FIGURE 16: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY TELECOMMUNICATION AND INFORMATION TECHNOLOGY, 2022-2030 (IN $ MILLION)

    FIGURE 17: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL, 2022-2030 (IN $ MILLION)

    FIGURE 18: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY BFSI, 2022-2030 (IN $ MILLION)

    FIGURE 19: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY HEALTHCARE, 2022-2030 (IN $ MILLION)

    FIGURE 20: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY MANUFACTURING AND DISTRIBUTION, 2022-2030 (IN $ MILLION)

    FIGURE 21: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY RETAIL, 2022-2030 (IN $ MILLION)

    FIGURE 22: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY OTHER INDUSTRY VERTICALS, 2022-2030 (IN $ MILLION)

    FIGURE 23: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, GROWTH POTENTIAL, BY DEPLOYMENT, IN 2021

    FIGURE 24: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY CLOUD-BASED DEPLOYMENT, 2022-2030 (IN $ MILLION)

    FIGURE 25: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY ON-PREMISE DEPLOYMENT, 2022-2030 (IN $ MILLION)

    FIGURE 26: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, GROWTH POTENTIAL, BY ORGANIZATION SIZE, IN 2021

    FIGURE 27: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY LARGE ENTERPRISES, 2022-2030 (IN $ MILLION)

    FIGURE 28: GLOBAL MARKETING AUTOMATION SOFTWARE MARKET, BY SMALL AND MEDIUM ENTERPRISES, 2022-2030 (IN $ MILLION)

    FIGURE 29: NORTH AMERICA MARKETING AUTOMATION SOFTWARE MARKET, COUNTRY OUTLOOK, 2021 & 2030 (IN %)

    FIGURE 30: UNITED STATES MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 31: CANADA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 32: EUROPE MARKETING AUTOMATION SOFTWARE MARKET, COUNTRY OUTLOOK, 2021 & 2030 (IN %)

    FIGURE 33: UNITED KINGDOM MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 34: GERMANY MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 35: FRANCE MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 36: NORDICS MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 37: ITALY MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 38: RUSSIA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 39: NETHERLANDS MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 40: REST OF EUROPE MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 41: ASIA-PACIFIC MARKETING AUTOMATION SOFTWARE MARKET, COUNTRY OUTLOOK, 2021 & 2030 (IN %)

    FIGURE 42: CHINA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 43: JAPAN MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 44: INDIA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 45: SOUTH KOREA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 46: INDONESIA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 47: THAILAND MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 48: SINGAPORE MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 49: AUSTRALIA & NEW ZEALAND MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 50: REST OF ASIA-PACIFIC MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 51: REST OF WORLD MARKETING AUTOMATION SOFTWARE MARKET, REGIONAL OUTLOOK, 2021 & 2030 (IN %)

    FIGURE 52: LATIN AMERICA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    FIGURE 53: MIDDLE EAST & AFRICA MARKETING AUTOMATION SOFTWARE MARKET, 2022-2030 (IN $ MILLION)

    1. MARKET BY APPLICATION
      • CAMPAIGN MANAGEMENT
      • E-MAIL MARKETING
      • MOBILE APPLICATION
      • INBOUND MARKETING
      • LEAD NURTURING AND LEAD SCORING
      • REPORTING AND ANALYTICS
      • SOCIAL MEDIA MARKETING
      • OTHER APPLICATIONS
    2. MARKET BY INDUSTRY VERTICAL
      • TELECOMMUNICATION AND INFORMATION TECHNOLOGY
      • RETAIL
      • BFSI
      • HEALTHCARE
      • MANUFACTURING AND DISTRIBUTION
      • RETAIL
      • OTHER INDUSTRY VERTICALS
    3. MARKET BY DEPLOYMENT
      • CLOUD-BASED DEPLOYMENT
      • ON-PREMISE DEPLOYMENT
    4. MARKET BY ORGANIZATION SIZE
      • LARGE ENTERPRISES
      • SMALL AND MEDIUM ENTERPRISES
    5. GEOGRAPHICAL ANALYSIS
      • NORTH AMERICA
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • UNITED STATES
          • CANADA
      • EUROPE
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • UNITED KINGDOM
          • GERMANY
          • FRANCE
          • NORDICS
          • ITALY
          • RUSSIA
          • NETHERLANDS
          • REST OF EUROPE
      • ASIA-PACIFIC
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • CHINA
          • JAPAN
          • INDIA
          • SOUTH KOREA
          • INDONESIA
          • THAILAND
          • SINGAPORE
          • AUSTRALIA & NEW ZEALAND
          • REST OF ASIA-PACIFIC
      • REST OF WORLD
        • MARKET SIZE & ESTIMATES
        • KEY GROWTH ENABLERS
        • KEY CHALLENGES
        • KEY PLAYERS
        • COUNTRY ANALYSIS
          • LATIN AMERICA
          • MIDDLE EAST & AFRICA

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