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EUROPE BEAUTY & PERSONAL CARE MARKET FORECAST 2023-2032

SCOPE OF THE REPORT

Europe Beauty & Personal Care Market by Product Type (Baby and Child-specific Products, Bath and Shower, Color Cosmetics, Fragrance, Hair Care, Men’s Grooming, Oral Care, Skin Care, Sun Care, Other Product Types (Depilatories, Deodorants, Etc.)) Market by Distribution Channel (Hypermarket, Supermarket, Beauty Specialist, Chemist/ Pharmacy, Drugstore/ Para-pharmacy, E-commerce, Other Distribution Channels) by Geography

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MARKET OVERVIEW

The Europe beauty & personal care market is anticipated to register a CAGR of 2.54% over the forecasted years of 2023-2032, acquiring a revenue share of $185.32 billion by 2032.

Factors such as the rise in consumer knowledge of personal cleanliness and grooming, awareness campaigns and programs initiated by government agencies as well as international organizations, and the surging demand for natural and organic beauty & personal care products are set to play a pivotal role in spurring the region’s market growth. However, the Europe beauty & personal care market will likely be hindered due to compliance difficulties in the European Union (EU). 

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The Europe beauty & personal care market growth assessment encompasses a detailed study of Germany, the United Kingdom, France, Italy, Spain, Poland, the Netherlands, and Rest of Europe. The United Kingdom has witnessed a significant increase in the proportion of customers favoring products without ingredients that can potentially harm their skin and bodies. As a result, businesses are increasingly incorporating natural or organic product lines in order to fulfill the rising demand. Also, with the hair care segment depicting a growing need for natural components, the majority of players have begun introducing products with ingredients inspired by plants as well as premium botanicals.

Conversely, in Germany, the demand for child sun care products is set to surge as the country’s population continues taking additional precautions in order to shield infants’ and children’s sensitive skin from prolonged sun exposure. Likewise, the need for sun care products among adults is highly influenced by climate, as well. Various consumers, however, have adopted a more comprehensive approach toward sun protection, with increased attention to UV radiation levels as well as its subsequent impact on skin health and aging. Therefore, the aforementioned factors are anticipated to propel the demand for beauty & personal care products, thus augmenting the market growth in Europe during the forecasted years.

The Europe beauty & personal care market is segmented into product type and distribution channel. The product type segment includes baby and child-specific products, bath and shower, color cosmetics, fragrance, hair care, men’s grooming, oral care, skin care, sun care, and other products (depilatories, deodorants, etc.). 

The bath and shower segment covers bathing products such as shower gels, soaps, and others, essentially categorized under supplies utilized for body cleansing. While shower gels entail liquid soaps designed to clean the body, soaps are solid bars made of natural oils or fats, along with sodium hydroxide or other alkalis. One of the key factors facilitating the growth of the bath and shower segment includes the rising penetration of the retail industry into the rural market space. 

Key companies operating in the Europe beauty & personal care market include Oriflame Cosmetics Global SA, The Estee Lauder Companies Inc, Beiersdorf AG, etc.

Oriflame Cosmetics Global SA, headquartered in Switzerland, is a direct-selling beauty company engaged in the manufacture and distribution of skin care products, fragrances, color cosmetics, accessories and wellness products, and personal and hair care products. The company’s skin care products include day cream, exfoliator, neck & décolletage, BB & CC cream, acne & blemish, night cream, lip care, serum & booster, and eye creams.

REPORT SYNOPSIS

REPORT SCOPEDETAILS
Market Forecast Years2023-2032
Base Year2022
Market Historical Years2018-2022
Forecast UnitsRevenue ($ Billion)
Segments Analyzed
Product Type and Distribution Channel
Countries AnalyzedThe United Kingdom, Germany, France, Italy, Spain, Poland, the Netherlands, and Rest of Europe
Companies AnalyzedL’Oreal SA, Procter & Gamble, Beiersdorf AG, Oriflame Cosmetics Global SA, Unilever PLC, The Estee Lauder Companies Inc, Shiseido Company Limited, Kao Corporation, Johnson & Johnson, Mary Kay Inc, Coty Inc, Sally Beauty Holdings Inc, LVMH Moet Hennessy Louis Vuitton SE, L’Occitane Group, Natura & Co Holdings SA

TABLE OF CONTENT

  1. RESEARCH SCOPE & METHODOLOGY
    1. STUDY OBJECTIVES
    2. METHODOLOGY
    3. ASSUMPTIONS & LIMITATIONS
  2. EXECUTIVE SUMMARY
    1. MARKET SIZE & ESTIMATES
    2. MARKET OVERVIEW
    3. SCOPE OF STUDY
    4. CRISIS SCENARIO ANALYSIS
      1. IMPACT OF COVID-19 ON BEAUTY & PERSONAL CARE MARKET
    5. MAJOR MARKET FINDINGS
      1. POPULAR BENEFITS OF CBD
      2. MALE SKIN CARE & GROOMING PRODUCTS’ RISING TREND
      3. INCLUSIVE BEAUTY: SETTING THE BAR FOR BEAUTY & PERSONAL CARE MARKET
  3. MARKET DYNAMICS
    1. KEY DRIVERS
      1. SURGING DEMAND FOR ANTI-AGING PRODUCTS 
      2. INCREASING AWARENESS OF CHILDREN’S ORAL HYGIENE
      3. HIGHER SALES DUE TO RISING E-COMMERCE
    2. KEY RESTRAINTS
      1. EXORBITANT MANUFACTURING COSTS 
      2. READILY AVAILABLE COUNTERFEIT PRODUCTS
      3. CONCERNS ABOUT HARMFUL CHEMICAL INGREDIENTS 
  4. KEY ANALYTICS
    1. KEY MARKET TRENDS
    2. PORTER’S FIVE FORCES ANALYSIS
      1. BUYERS POWER
      2. SUPPLIERS POWER
      3. SUBSTITUTION
      4. NEW ENTRANTS
      5. INDUSTRY RIVALRY
    3. GROWTH PROSPECT MAPPING
      1. GROWTH PROSPECT MAPPING FOR POLAND
    4. MARKET MATURITY ANALYSIS
    5. MARKET CONCENTRATION ANALYSIS
    6. VALUE CHAIN ANALYSIS
    7. KEY BUYING CRITERIA
      1. BRAND VALUE
      2. PRODUCT REVIEWS
      3. COST
      4. FORMULATION
  5. MARKET BY PRODUCT TYPE
    1. BABY AND CHILD-SPECIFIC PRODUCTS
    2. BATH AND SHOWER
    3. COLOR COSMETICS
    4. FRAGRANCE
    5. HAIR CARE
    6. MEN’S GROOMING
    7. ORAL CARE
    8. SKIN CARE
    9. SUN CARE
    10. OTHER PRODUCT TYPES (DEPILATORIES, DEODORANTS, ETC.)
  6. MARKET BY DISTRIBUTION CHANNEL
    1. HYPERMARKET
    2. SUPERMARKET
    3. BEAUTY SPECIALIST
    4. CHEMIST/ PHARMACY
    5. DRUGSTORE/ PARA-PHARMACY
    6. E-COMMERCE
    7. OTHER DISTRIBUTION CHANNELS
  7. GEOGRAPHICAL ANALYSIS
    1. EUROPE
      1. MARKET SIZE & ESTIMATES
      2. EUROPE BEAUTY & PERSONAL CARE MARKET GROWTH ENABLERS
      3. EUROPE BEAUTY & PERSONAL CARE MARKET CHALLENGES
      4. KEY PLAYERS IN EUROPE BEAUTY & PERSONAL CARE MARKET
      5. COUNTRY ANALYSIS
        1. UNITED KINGDOM
          1. UNITED KINGDOM BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        2. GERMANY
          1. GERMANY BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        3. FRANCE
          1. FRANCE BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        4. ITALY
          1. ITALY BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        5. SPAIN
          1. SPAIN BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        6. POLAND
          1. POLAND BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        7. NETHERLANDS
          1. NETHERLANDS BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
        8. REST OF EUROPE
          1. REST OF EUROPE BEAUTY & PERSONAL CARE MARKET SIZE & OPPORTUNITIES
  8.  COMPETITIVE LANDSCAPE
    1. KEY STRATEGIC DEVELOPMENTS
      1. ACQUISITIONS
      2. PRODUCT LAUNCHES
      3. PARTNERSHIPS & AGREEMENTS
    2. COMPANY PROFILES
      1. BEIERSDORF AG
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      2. COTY INC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      3. JOHNSON & JOHNSON
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      4. KAO CORPORATION
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      5. L’OCCITANE GROUP
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      6. L’OREAL SA
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      7. LVMH MOET HENNESSY LOUIS VUITTON SE
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      8. MARY KAY INC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      9. NATURA & CO HOLDING SA
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      10. ORIFLAME COSMETICS GLOBAL SA
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      11. PROCTER & GAMBLE
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      12. SALLY BEAUTY HOLDINGS INC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      13. SHISEIDO COMPANY LIMITED
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      14. THE ESTEE LAUDER COMPANIES INC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      15. UNILEVER PLC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES

LIST OF TABLES

TABLE 1: MARKET SNAPSHOT- BEAUTY & PERSONAL CARE

TABLE 2: IMPORTANT FACTORS INFLUENCING ONLINE PURCHASE OF BEAUTY AND PERSONAL CARE PRODUCTS

TABLE 3: PROMINENT STARTUPS IN THE ANTI-AGING MARKET

TABLE 4: EUROPE BEAUTY & PERSONAL CARE MARKET REGULATORY FRAMEWORK

TABLE 5: EUROPE BEAUTY & PERSONAL CARE MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ BILLION)

TABLE 6: EUROPE BEAUTY & PERSONAL CARE MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2023-2032 (IN $ BILLION)

TABLE 7: CLASSIFICATIONS OF FRAGRANCES

TABLE 8: EUROPE BEAUTY & PERSONAL CARE MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ BILLION)

TABLE 9: EUROPE BEAUTY & PERSONAL CARE MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2023-2032 (IN $ BILLION)

TABLE 10: EUROPE BEAUTY & PERSONAL CARE MARKET, BY COUNTRY, HISTORICAL YEARS, 2018-2022 (IN $ BILLION)

TABLE 11: EUROPE BEAUTY & PERSONAL CARE MARKET, BY COUNTRY, FORECAST YEARS, 2023-2032 (IN $ BILLION)

TABLE 12: EUROPE BEAUTY & PERSONAL CARE MARKET, COUNTRY OUTLOOK, 2022 & 2032 (IN %)

TABLE 13: KEY PLAYERS OPERATING IN EUROPE BEAUTY & PERSONAL CARE MARKET

TABLE 14: UNITED KINGDOM BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 15: UNITED KINGDOM BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 16: GERMANY BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 17: GERMANY BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 18: FRANCE BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 19: FRANCE BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 20: ITALY BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 21: ITALY BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 22: SPAIN BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 23: SPAIN BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 24: POLAND BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 25: POLAND BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 26: NETHERLANDS BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 27: NETHERLANDS BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 28: LIST OF ACQUISITIONS

TABLE 29: LIST OF PRODUCT LAUNCHES

TABLE 30: LIST OF PARTNERSHIPS & AGREEMENTS

LIST OF FIGURES 

FIGURE 1: AGING POPULATION ACROSS EUROPE (IN MILLION)

FIGURE 2: SMARTPHONE USERS ACROSS EUROPE (IN BILLION)

FIGURE 3: INTERNET USERS ACROSS EUROPE

FIGURE 4: KEY MARKET TRENDS

FIGURE 5: PORTER’S FIVE FORCES ANALYSIS

FIGURE 6: GROWTH PROSPECT MAPPING FOR POLAND

FIGURE 7: MARKET MATURITY ANALYSIS

FIGURE 8: MARKET CONCENTRATION ANALYSIS

FIGURE 9: VALUE CHAIN ANALYSIS

FIGURE 10: KEY BUYING CRITERIA

FIGURE 11: EUROPE BEAUTY & PERSONAL CARE MARKET, GROWTH POTENTIAL, BY PRODUCT TYPE, IN 2022

FIGURE 12: EUROPE BEAUTY & PERSONAL CARE MARKET, BY BABY AND CHILD-SPECIFIC PRODUCTS, 2023-2032 (IN $ BILLION)

FIGURE 13: EUROPE BEAUTY & PERSONAL CARE MARKET, BY BATH AND SHOWER, 2023-2032 (IN $ BILLION)

FIGURE 14: EUROPE BEAUTY & PERSONAL CARE MARKET, BY COLOR COSMETICS, 2023-2032 (IN $ BILLION)

FIGURE 15: EUROPE BEAUTY & PERSONAL CARE MARKET, BY FRAGRANCE, 2023-2032 (IN $ BILLION)

FIGURE 16: EUROPE BEAUTY & PERSONAL CARE MARKET, BY HAIR CARE, 2023-2032 (IN $ BILLION)

FIGURE 17: EUROPE BEAUTY & PERSONAL CARE MARKET, BY MEN’S GROOMING, 2023-2032 (IN $ BILLION)

FIGURE 18: EUROPE BEAUTY & PERSONAL CARE MARKET, BY ORAL CARE, 2023-2032 (IN $ BILLION)

FIGURE 19: EUROPE BEAUTY & PERSONAL CARE MARKET, BY SKIN CARE, 2023-2032 (IN $ BILLION)

FIGURE 20: EUROPE BEAUTY & PERSONAL CARE MARKET, BY SUN CARE, 2023-2032 (IN $ BILLION)

FIGURE 21: EUROPE BEAUTY & PERSONAL CARE MARKET, BY OTHER PRODUCT TYPES (DEPILATORIES, DEODORANTS, ETC.), 2023-2032 (IN $ BILLION)

FIGURE 22: EUROPE BEAUTY & PERSONAL CARE MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2022

FIGURE 23: EUROPE BEAUTY & PERSONAL CARE MARKET, BY HYPERMARKET, 2023-2032 (IN $ BILLION)

FIGURE 24: EUROPE BEAUTY & PERSONAL CARE MARKET, BY SUPERMARKET, 2023-2032 (IN $ BILLION)

FIGURE 25: EUROPE BEAUTY & PERSONAL CARE MARKET, BY BEAUTY SPECIALIST, 2023-2032 (IN $ BILLION)

FIGURE 26: EUROPE BEAUTY & PERSONAL CARE MARKET, BY CHEMIST/ PHARMACY, 2023-2032 (IN $ BILLION)

FIGURE 27: EUROPE BEAUTY & PERSONAL CARE MARKET, BY DRUGSTORE/ PARA-PHARMACY, 2023-2032 (IN $ BILLION)

FIGURE 28: EUROPE BEAUTY & PERSONAL CARE MARKET, BY E-COMMERCE, 2023-2032 (IN $ BILLION)

FIGURE 29: EUROPE BEAUTY & PERSONAL CARE MARKET, BY OTHER DISTRIBUTION CHANNELS, 2023-2032 (IN $ BILLION)

FIGURE 30: EUROPE BEAUTY & PERSONAL CARE MARKET, COUNTRY OUTLOOK, 2022 & 2032 (IN %)

FIGURE 31: UNITED KINGDOM BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 32: GERMANY BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 33: FRANCE BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 34: ITALY BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 35: SPAIN BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 36: POLAND BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 37: NETHERLANDS BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

FIGURE 38: REST OF EUROPE BEAUTY & PERSONAL CARE MARKET, 2023-2032 (IN $ BILLION)

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