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GLOBAL DATA VISUALIZATION MARKET FORECAST 2020-2028

Inkwood Research estimates that the market for data visualization will grow at an anticipated CAGR of 8.68% during the forecast period & will reach revenue of $6.45 billion by 2028. The base year considered for the market study is 2019, and the forecasted period is between 2020 and 2028.

GLOBAL DATA VISUALIZATION MARKET FORECAST 2020-2028

Global Data Visualization Market by Deployment (on-premise, Cloud) by End User (BFSI, It and Telecom, Retail/e-commerce, Healthcare and Life Sciences, Manufacturing, Government, Other End Users) and by Geography.

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Inkwood Research estimates that the market for data visualization will grow at an anticipated CAGR of 8.68% during the forecast period & will reach revenue of $6.45 billion by 2028. The base year considered for the market study is 2019, and the forecasted period is between 2020 and 2028.

The global data visualization market growth is boosted by the following factors:

  • Demand for data visualization in cloud computing
  • Emerging demand for rapid decision making
  • Implementation of data visualization tools by BFSI sector

Cloud computing is driving the demand for the data visualization market. Cloud computing has transformed the way companies scale, process, and manage large-scale applications, and stem value from data. The adaptability of cloud, availability, high efficiency, and IT capabilities are further driving enterprises to incorporate cloud services.  In 2017, Oracle launched a data visualization cloud package that helps industries organize data in an attractive way, making it easy to analyze. The trend in the market towards creating visualization tools that provide insights and adds to the visual appeal has increased, and with cloud capabilities, the trend is expected to gain market traction.

The on-premise segment is the leading segment in terms of revenue, with a market share of 63.85% in 2019. In on-premise deployment, the software system is hosted on the consumer’s own server. These services are installed and run on the organization’s hardware. Hence, it provides more security as compared to a cloud services model.

Moreover, the cloud segment is anticipated to grow at a CAGR of around 13.53% during the forecast period. The advent of cloud services has expanded the data visualization adoption scope. Unlike the on-premise model, a cloud-based solution is a lucrative method, especially for small and medium businesses and startup companies to take advantage of current technology without the massive upfront cost to purchase, install, and configure the required hardware and software.

However, the skill gap is a major challenge in the data visualization market. It is known that data is a major requirement for many businesses, as it allows enhanced decisions. Customers need to look at data, at the investigation stage and production stage to gain demand from the consumers.

The report scope of the global data visualization market covers segmentation analysis on the basis of deployment and end-user.

Market by Deployment:

  • On-premise
  • Cloud

Market by End-User:

  • BFSI
  • IT and Telecom
  • Retail/E-commerce
  • Healthcare and Life sciences
  • Manufacturing
  • Government
  • Other End Users

Geographically, the global data visualization market has been segmented into four major regions which include:

  • North America: the United States and  Canada
  • Europe: the United Kingdom, France, Germany, Italy, Russia, Belgium, Poland, and the Rest of Europe
  • Asia Pacific: China, Japan, India, South Korea, Thailand, Indonesia, Vietnam, Australia & New Zealand, and the Rest of Asia Pacific
  • Rest of World: Latin America, the Middle East & Africa

Geographically, North America dominated the market with a revenue share of 47.34% in terms of revenue in 2019. The market in the region is driven by factors, such as development in big data and the necessity for analytics in the ecommerce sector. The growing need for tracking data from several  sources, and assembling it into various data representations is boosting the market growth.

On the other hand, Asia Pacific accounts for the fastest-growing region with a CAGR of 10.63% in the forecast period. The growth of big data across the Asia Pacific region is occurring at a tremendous rate, due to increasing rates of the internet, mobile/smartphone penetration, growing urbanization, development in machine learning, algorithm development, and the need for the customer and behavioral analytics, which has further propelled the growth for the market.

Furthermore, the adoption of IoT and the increasing shift toward smart factories may further increase the data generation. The use of such high amounts of generated data demands data preparation. This demand is anticipated to reflect the growth prospects of the market studied in the region.

Some of the leading players involved in the global data visualization market include:

  • Sap SE
  • Tableau Software Inc
  • SAS Institute Inc
  • Microsoft Corporation
  • Others

In June 2019, Tableau entered into a definitive agreement to be acquired by Salesforce, in an acquisition that combines the CRM with the analytics platform.

Key findings of the global data visualization market include:

  • North America leads the global data visualization market by capturing the largest market share of around 47.34% in 2019.
  • The Asia Pacific data visualization market is anticipated to grow with the highest CAGR of 10.63% during the forecast period of 2020-2028.
  • The growth of the data visualization market is driven by increased demands for the retail sector.
  • The cloud segment is projected to grow with a CAGR of 13.53% during the forecasted period.
  1. RESEARCH SCOPE & METHODOLOGY
    • STUDY OBJECTIVES
    • SCOPE OF STUDY
    • METHODOLOGY
    • ASSUMPTIONS & LIMITATIONS
  2. EXECUTIVE SUMMARY
    • MARKET SIZE & ESTIMATES
    • MARKET OVERVIEW
  3. MARKET DYNAMICS
    • MARKET DEFINITION
    • KEY DRIVERS
      • HIGH DEMAND FOR CLOUD COMPUTING IN DATA VISUALIZATION
      • EMERGING DEMAND FOR RAPID DECISION MAKING
      • IMPLEMENTATION OF DATA VISUALIZATION TOOLS BY BFSI SECTOR
    • KEY RESTRAINTS
      • SKILL GAP RESTRAINS MARKET GROWTH
      • RISING DEMAND FOR AUGMENTED AND VIRTUAL REALITY
  1. KEY ANALYTICS
    • KEY INVESTMENT INSIGHTS
    • PORTER’S FIVE FORCE ANALYSIS
      • BUYER POWER
      • SUPPLIER POWER
      • SUBSTITUTION
      • NEW ENTRANTS
      • INDUSTRY RIVALRY
    • OPPORTUNITY MATRIX
    • VENDOR LANDSCAPE
    • KEY BUYING CRITERIA
  2. MARKET BY DEPLOYMENT
    • ON-PREMISE
    • CLOUD
  3. MARKET BY END USER
    • BFSI
    • IT AND TELECOM
    • RETAIL /E-COMMERCE
    • HEALTHCARE AND LIFE SCIENCES
    • MANUFACTURING
    • GOVERNMENT
    • OTHER END USERS
  4. GEOGRAPHICAL ANALYSIS
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
    • EUROPE
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • ITALY
      • RUSSIA
      • BELGIUM
      • POLAND
      • REST OF EUROPE
    • ASIA PACIFIC
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • INDONESIA
      • THAILAND
      • VIETNAM
      • AUSTRALIA & NEW ZEALAND
      • REST OF ASIA PACIFIC
    • REST OF WORLD
      • LATIN AMERICA
      • MIDDLE EAST & AFRICA
  1. COMPANY PROFILES
    • TABLEAU SOFTWARE INC
    • SAP SE
    • SAS INSTITUTE INC
    • MICROSOFT CORPORATION
    • ORACLE CORPORATION
    • TIBCO SOFTWARE INC
    • IBM SOFTWARE INC
    • INFORMATION BUILDERS INC
    • QLIKTECH INTERNATIONAL AB
    • LOOKER DATA SCIENCES INC
    • SISENSE INC
    • MICROSTRATERGY INC
    • DUNDAS DATA VISUALIZATION INC
    • HITACHI VANTARA
    • INETSOFT TECHNOLOGY CORPORATION

LIST OF TABLES

TABLE 1: MARKET SNAPSHOT – DATA VISUALIZATION

TABLE 2: GLOBAL DATA VISUALIZATION MARKET, BY DEPLOYMENT, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 3: GLOBAL DATA VISUALIZATION MARKET, BY DEPLOYMENT, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 4: GLOBAL ON-PREMISE MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 5: GLOBAL ON-PREMISE MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 6: GLOBAL CLOUD MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 7: GLOBAL CLOUD MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 8: GLOBAL DATA VISUALIZATION MARKET, BY END USER, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 9: GLOBAL DATA VISUALIZATION MARKET, BY END USER, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 10: GLOBAL BFSI MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 11: GLOBAL BFSI MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 12: GLOBAL IT AND TELECOM MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 13: GLOBAL IT AND TELECOM MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 14: GLOBAL RETAIL /E-COMMERCE MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 15: GLOBAL RETAIL /E-COMMERCE MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 16: GLOBAL HEALTHCARE AND LIFE SCIENCES MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 17: GLOBAL HEALTHCARE AND LIFE SCIENCES MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 18: GLOBAL MANUFACTURING MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 19: GLOBAL MANUFACTURING MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 20: GLOBAL GOVERNMENT MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 21: GLOBAL GOVERNMENT MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 22: GLOBAL OTHER END USERS MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 23: GLOBAL OTHER END USERS MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 24: GLOBAL DATA VISUALIZATION MARKET, BY GEOGRAPHY, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 25: GLOBAL DATA VISUALIZATION MARKET, BY GEOGRAPHY, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 26: NORTH AMERICA DATA VISUALIZATION MARKET, BY COUNTRY, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 27: NORTH AMERICA DATA VISUALIZATION MARKET, BY COUNTRY, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 28: EUROPE DATA VISUALIZATION MARKET, BY COUNTRY, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 29: EUROPE DATA VISUALIZATION MARKET, BY COUNTRY, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 30: ASIA PACIFIC DATA VISUALIZATION MARKET, BY COUNTRY, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 31: ASIA PACIFIC DATA VISUALIZATION MARKET, BY COUNTRY, FORECAST YEARS, 2020-2028 (IN $ MILLION)

TABLE 32: REST OF WORLD DATA VISUALIZATION MARKET, BY REGION, HISTORICAL YEARS, 2016-2019 (IN $ MILLION)

TABLE 33: REST OF WORLD DATA VISUALIZATION MARKET, BY REGION, FORECAST YEARS, 2020-2028 (IN $ MILLION)

LIST OF FIGURES

FIGURE 1: KEY INVESTMENT INSIGHTS

FIGURE 2: PORTER’S FIVE FORCE ANALYSIS

FIGURE 3: OPPORTUNITY MATRIX

FIGURE 4: VENDOR LANDSCAPE

FIGURE 5: KEY BUYING CRITERIA

FIGURE 6: GLOBAL DATA VISUALIZATION MARKET, GROWTH POTENTIAL, BY DEPLOYMENT, IN 2019

FIGURE 7: GLOBAL DATA VISUALIZATION MARKET, ON-PREMISE, AND 2020-2028 (IN $ MILLION)

FIGURE 8: GLOBAL DATA VISUALIZATION MARKET, CLOUD, 2020-2028 (IN $ MILLION)

FIGURE 9: GLOBAL DATA VISUALIZATION MARKET, GROWTH POTENTIAL, BY END USER, IN 2019

FIGURE 10: GLOBAL DATA VISUALIZATION MARKET, BY BFSI, 2020-2028 (IN $ MILLION)

FIGURE 11: GLOBAL DATA VISUALIZATION MARKET, IT AND TELECOM, 2020-2028 (IN $ MILLION)

FIGURE 12: GLOBAL DATA VISUALIZATION MARKET, RETAIL /E-COMMERCE, 2020-2028 (IN $ MILLION)

FIGURE 13: GLOBAL DATA VISUALIZATION MARKET, HEALTHCARE AND LIFE SCIENCES, 2020-2028 (IN $ MILLION)

FIGURE 14: GLOBAL DATA VISUALIZATION MARKET, MANUFACTURING, 2020-2028 (IN $ MILLION)

FIGURE 15: GLOBAL DATA VISUALIZATION MARKET, BY GOVERNMENT 2020-2028 (IN $ MILLION)

FIGURE 16: GLOBAL DATA VISUALIZATION MARKET, OTHER END USERS, 2020-2028 (IN $ MILLION)

FIGURE 17: NORTH AMERICA DATA VISUALIZATION MARKET, REGIONAL OUTLOOK, 2019 & 2028 (IN %)

FIGURE 18: UNITED STATES DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 19: CANADA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 20: EUROPE DATA VISUALIZATION MARKET, REGIONAL OUTLOOK, 2019 & 2028 (IN %)

FIGURE 21: UNITED KINGDOM DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 22: GERMANY DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 23: FRANCE DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 24: ITALY DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 25: RUSSIA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 26: BELGIUM DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 27: POLAND DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 28: REST OF EUROPE DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 29: ASIA PACIFIC DATA VISUALIZATION MARKET, REGIONAL OUTLOOK, 2019 & 2028 (IN %)

FIGURE 30: CHINA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 31: JAPAN DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 32: INDIA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 33: SOUTH KOREA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 34: INDONESIA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 35: THAILAND DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 36: VIETNAM DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 37: AUSTRALIA & NEW ZEALAND DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 38: REST OF ASIA PACIFIC DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 39: REST OF WORLD DATA VISUALIZATION MARKET, REGIONAL OUTLOOK, 2019 & 2028 (IN %)

FIGURE 40: LATIN AMERICA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

FIGURE 41: MIDDLE EAST & AFRICA DATA VISUALIZATION MARKET, 2020-2028 (IN $ MILLION)

  1. MARKET BY DEPLOYMENT
    • ON-PREMISE
    • CLOUD
  2. MARKET BY END USER
    • BFSI
    • IT AND TELECOM
    • RETAIL /E-COMMERCE
    • HEALTHCARE AND LIFE SCIENCES
    • MANUFACTURING
    • GOVERNMENT
    • OTHER END USERS
  3. GEOGRAPHICAL ANALYSIS
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
    • EUROPE
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • ITALY
      • RUSSIA
      • BELGIUM
      • POLAND
      • REST OF EUROPE
    • ASIA PACIFIC
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • INDONESIA
      • THAILAND
      • VIETNAM
      • AUSTRALIA & NEW ZEALAND
      • REST OF ASIA PACIFIC
    • REST OF WORLD
      • LATIN AMERICA
      • MIDDLE EAST & AFRICA

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