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CHINA BEAUTY & PERSONAL CARE MARKET FORECAST 2023-2030

SCOPE OF THE REPORT

China Beauty & Personal Care Market by Product Type (Baby and Child-specific Products, Bath and Shower, Color Cosmetics, Fragrance, Hair Care, Men’s Grooming, Oral Care, Skin Care, Sun Care, Other Product Types (Depilatories, Deodorants, Etc.)) Market by Distribution Channel (Hypermarket, Supermarket, Beauty Specialist, Chemist/ Pharmacy, Drugstore/ Para-pharmacy, E-commerce, Other Distribution Channels)


MARKET OVERVIEW

The China beauty & personal care market is estimated to grow with a CAGR of 4.74% during the forecasted period of 2023-2030, acquiring a revenue share of $121.01 billion by 2030.

The market growth of the country is supplemented by key drivers, such as the rise in product launches by beauty & personal care brands, the population’s increasing cognizance about healthier lifestyles, and the surging demand for products with natural and organic ingredients.

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As one of the world’s top locations as well as the fastest-evolving markets for beauty products, China is continually engaged in the introduction of ground-breaking developments and setting global trends. Accordingly, a sizable proportion of product launches in the country entails claims such as UV protection, moisturizing/hydrating, long-lasting formulations, whitening, botanical/herbal, and anti-aging. 

The increasing per-capita expenditure on home goods across China, including personal care products, is further accredited to the rise in awareness of healthy lifestyles, thus fuelling the market demand. Furthermore, hair care products with specialized functions, such as anti-aging and natural hair colorants, are witnessing increased demand in the country, as well. This growth is mainly attributed to the surging use of natural hair dyes in order to enhance hair styling, in addition to the increasing popularity of hair texturizing treatments.

On the other hand, the rapid retail developments in China have positively impacted the analyzed market’s growth. In this regard, eminent manufacturers, such as L’Oréal, Shiseido, Estée Lauder, Sephora, and Watsons, are focused on garnering a wider consumer base through novel retailing technologies as well as experiences. For example, L’Oréal, as part of its efforts to integrate augmented reality (AR) technology into business practices, launched the Lancôme virtual makeup mirror. Through this, customers can choose a makeup product, click on a screen, and scan the code to enter the Tmall flagship store of the brand. Hence, these factors are projected to fuel the beauty & personal care market growth in China during the forecast period.

The China beauty & personal care market is segmented into product type and distribution channel. The distribution channel segment includes drugstores/para-pharmacies, hypermarkets, supermarkets, chemists/pharmacies, beauty specialists, e-commerce, and other distribution channels.

The beauty specialist segment is fuelled by the rise in disposable income as well as increasing consumer awareness, encouraging leading beauty brands like Revlon, Oriflame, and L’Oreal, to begin their own operations. Furthermore, given the robust demand for these services, various companies are also offering beauty & personal care products and solutions within their own salons across regions. 

The other distribution channels segment includes convenience stores, departmental stores, grocery retailers, local independent sellers or retailers, and service stations. A significant rise in convenience stores has been witnessed in emerging nations, with the largest sales percentage of beauty & personal care products derived through departmental stores, local independent sellers, and convenience stores. 

Some of the top firms operating in the China beauty & personal care market include L’Oreal SA, Shiseido Company Limited, The Estee Lauder Companies Inc, etc.

Kao Corporation, headquartered in Japan, is a consumer goods company that engages in the production of skin care, cosmetics, hair care, home care products, and health care. The company also manufactures chemicals like surfactants, toners, toner binders, and oleochemicals. Kao Corporation caters to multiple industries, such as automotive, lubricants, metal, construction, food, pulp & paper, electronics, and others.

REPORT SYNOPSIS

REPORT SCOPEDETAILS
Market Forecast Years2023-2030
Base Year2022
Market Historical Years2018-2022
Forecast UnitsRevenue ($ Billion)
Segments Analyzed
Product Type and Distribution Channel
Countries AnalyzedChina
Companies AnalyzedL’Oreal SA, The Estee Lauder Companies Inc, Shiseido Company Limited, Kao Corporation, Johnson & Johnson

TABLE OF CONTENT

  1. RESEARCH SCOPE & METHODOLOGY
    1. STUDY OBJECTIVES
    2. METHODOLOGY
    3. ASSUMPTIONS & LIMITATIONS
  2. EXECUTIVE SUMMARY
    1. MARKET SIZE & ESTIMATES
    2. COUNTRY SNAPSHOT
    3. COUNTRY ANALYSIS
    4. SCOPE OF STUDY
    5. CRISIS SCENARIO ANALYSIS
      1. IMPACT OF COVID-19 ON BEAUTY & PERSONAL CARE MARKET
    6. MAJOR MARKET FINDINGS
      1. POPULAR BENEFITS OF CBD
      2. MALE SKIN CARE & GROOMING PRODUCTS’ RISING TREND
      3. INCLUSIVE BEAUTY: SETTING THE BAR FOR BEAUTY & PERSONAL CARE MARKET
  3. MARKET DYNAMICS
    1. KEY DRIVERS
      1. SURGING DEMAND FOR ANTI-AGING PRODUCTS 
      2. INCREASING AWARENESS OF CHILDREN’S ORAL HYGIENE
      3. HIGHER SALES DUE TO RISING E-COMMERCE
    2. KEY RESTRAINTS
      1. EXORBITANT MANUFACTURING COSTS 
      2. READILY AVAILABLE COUNTERFEIT PRODUCTS
      3. CONCERNS ABOUT HARMFUL CHEMICAL INGREDIENTS 
  4. KEY ANALYTICS
    1. KEY MARKET TRENDS
    2. PORTER’S FIVE FORCES ANALYSIS
      1. BUYERS POWER
      2. SUPPLIERS POWER
      3. SUBSTITUTION
      4. NEW ENTRANTS
      5. INDUSTRY RIVALRY
    3. GROWTH PROSPECT MAPPING
      1. GROWTH PROSPECT MAPPING FOR CHINA
    4. MARKET MATURITY ANALYSIS
    5. MARKET CONCENTRATION ANALYSIS
    6. VALUE CHAIN ANALYSIS
    7. KEY BUYING CRITERIA
      1. BRAND VALUE
      2. PRODUCT REVIEWS
      3. COST
      4. FORMULATION
  5. MARKET BY PRODUCT TYPE
    1. BABY AND CHILD-SPECIFIC PRODUCTS
    2. BATH AND SHOWER
    3. COLOR COSMETICS
    4. FRAGRANCE
    5. HAIR CARE
    6. MEN’S GROOMING
    7. ORAL CARE
    8. SKIN CARE
    9. SUN CARE
    10. OTHER PRODUCT TYPES (DEPILATORIES, DEODORANTS, ETC.)
  6. MARKET BY DISTRIBUTION CHANNEL
    1. HYPERMARKET
    2. SUPERMARKET
    3. BEAUTY SPECIALIST
    4. CHEMIST/ PHARMACY
    5. DRUGSTORE/ PARA-PHARMACY
    6. E-COMMERCE
    7. OTHER DISTRIBUTION CHANNELS
  7. COMPETITIVE LANDSCAPE
    1. KEY STRATEGIC DEVELOPMENTS
      1. ACQUISITIONS
      2. PRODUCT LAUNCHES
      3. PARTNERSHIPS & AGREEMENTS
    2. COMPANY PROFILES
      1. JOHNSON & JOHNSON
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      2. KAO CORPORATION
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      3. L’OREAL SA
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      4. SHISEIDO COMPANY LIMITED
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES
      5. THE ESTEE LAUDER COMPANIES INC
        1. COMPANY OVERVIEW
        2. PRODUCT LIST
        3. STRENGTHS & CHALLENGES

LIST OF TABLES

TABLE 1: MARKET SNAPSHOT- BEAUTY & PERSONAL CARE

TABLE 2: IMPORTANT FACTORS INFLUENCING ONLINE PURCHASE OF BEAUTY & PERSONAL CARE PRODUCTS

TABLE 3: PROMINENT STARTUPS IN THE ANTI-AGING MARKET

TABLE 4: CHINA BEAUTY & PERSONAL CARE MARKET CHINA BEAUTY & PERSONAL CARE MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ BILLION)

TABLE 5: CHINA BEAUTY & PERSONAL CARE MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2023-2030 (IN $ BILLION)

TABLE 6: CLASSIFICATIONS OF FRAGRANCES

TABLE 7: CHINA BEAUTY & PERSONAL CARE MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ BILLION)

TABLE 8: CHINA BEAUTY & PERSONAL CARE MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2023-2030 (IN $ BILLION)

TABLE 9: CHINA BEAUTY & PERSONAL CARE MARKET, MARKET SHARE ANALYSIS OF KEY PLAYERS, 2021 & 2022 (%)

TABLE 10: CHINA BEAUTY & PERSONAL CARE MARKET, BRAND SHARE ANALYSIS, 2021 & 2022 (%)

TABLE 11: LIST OF ACQUISITIONS

TABLE 12: LIST OF PRODUCT LAUNCHES

TABLE 13: LIST OF PARTNERSHIPS & AGREEMENTS

LIST OF FIGURES 

FIGURE 1: AGING POPULATION ACROSS CHINA (IN MILLION)

FIGURE 2: SMARTPHONE USERS ACROSS CHINA (IN BILLION)

FIGURE 3: INTERNET USERS ACROSS CHINA

FIGURE 4: KEY MARKET TRENDS

FIGURE 5: PORTER’S FIVE FORCES ANALYSIS

FIGURE 6: GROWTH PROSPECT MAPPING FOR CHINA

FIGURE 7: MARKET MATURITY ANALYSIS

FIGURE 8: MARKET CONCENTRATION ANALYSIS

FIGURE 9: VALUE CHAIN ANALYSIS

FIGURE 10: KEY BUYING CRITERIA

FIGURE 11: CHINA BEAUTY & PERSONAL CARE MARKET, GROWTH POTENTIAL, BY PRODUCT TYPE, IN 2022

FIGURE 12: CHINA BEAUTY & PERSONAL CARE MARKET, BY BABY AND CHILD-SPECIFIC PRODUCTS, 2023-2030 (IN $ BILLION)

FIGURE 13: CHINA BEAUTY & PERSONAL CARE MARKET, BY BATH AND SHOWER, 2023-2030 (IN $ BILLION)

FIGURE 14: CHINA BEAUTY & PERSONAL CARE MARKET, BY COLOR COSMETICS, 2023-2030 (IN $ BILLION)

FIGURE 15: CHINA BEAUTY & PERSONAL CARE MARKET, BY FRAGRANCE, 2023-2030 (IN $ BILLION)

FIGURE 16: CHINA BEAUTY & PERSONAL CARE MARKET, BY HAIR CARE, 2023-2030 (IN $ BILLION)

FIGURE 17: CHINA BEAUTY & PERSONAL CARE MARKET, BY MEN’S GROOMING, 2023-2030 (IN $ BILLION)

FIGURE 18: CHINA BEAUTY & PERSONAL CARE MARKET, BY ORAL CARE, 2023-2030 (IN $ BILLION)

FIGURE 19: CHINA BEAUTY & PERSONAL CARE MARKET, BY SKIN CARE, 2023-2030 (IN $ BILLION)

FIGURE 20: CHINA BEAUTY & PERSONAL CARE MARKET, BY SUN CARE, 2023-2030 (IN $ BILLION)

FIGURE 21: CHINA BEAUTY & PERSONAL CARE MARKET, BY OTHER PRODUCT TYPES (DEPILATORIES, DEODORANTS, ETC.), 2023-2030 (IN $ BILLION)

FIGURE 22: CHINA BEAUTY & PERSONAL CARE MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2022

FIGURE 23: CHINA BEAUTY & PERSONAL CARE MARKET, BY HYPERMARKET, 2023-2030 (IN $ BILLION)

FIGURE 24: CHINA BEAUTY & PERSONAL CARE MARKET, BY SUPERMARKET, 2023-2030 (IN $ BILLION)

FIGURE 25: CHINA BEAUTY & PERSONAL CARE MARKET, BY BEAUTY SPECIALIST, 2023-2030 (IN $ BILLION)

FIGURE 26: CHINA BEAUTY & PERSONAL CARE MARKET, BY CHEMIST/ PHARMACY, 2023-2030 (IN $ BILLION)

FIGURE 27: CHINA BEAUTY & PERSONAL CARE MARKET, BY DRUGSTORE/ PARA-PHARMACY, 2023-2030 (IN $ BILLION)

FIGURE 28: CHINA BEAUTY & PERSONAL CARE MARKET, BY E-COMMERCE, 2023-2030 (IN $ BILLION)

FIGURE 29: CHINA BEAUTY & PERSONAL CARE MARKET, BY OTHER DISTRIBUTION CHANNELS, 2023-2030 (IN $ BILLION)

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