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CANADA CBD FOOD & BEVERAGE MARKET FORECAST 2024-2032

SCOPE OF THE REPORT

Canada CBD Food & Beverage Market by Product Type (CBD Food (Bakery Products, Chocolate and Confectionery, Cereal Bar, Icecream, Other CBD Foods), CBD Beverage (CBD Water, CBD Tea and Coffee, CBD Energy Drink, CBD Cocktail, Other CBD Beverages)) Market by Distribution Channel (Supermarket and Hypermarket, Specialty Store, Online Retail Store, Other Distribution Channels)


MARKET OVERVIEW

The Canada CBD food & beverage market is projected to register a CAGR of 21.27% during the forecast period. The base year regarded for the studied market is 2023, and the forecasting years are from 2024 to 2032.

Cannabis in Canada is legal for both recreational and medicinal purposes. In 2018, the federal government decriminalized recreational cannabis use, instituting a regulatory framework similar to that of alcohol. This framework restricts home production, distribution, consumption areas, and sale times. The legalization also removed cannabis possession for personal use from the Controlled Drugs and Substances Act, introduced taxation, and imposed stricter penalties for supplying cannabis to minors or driving under the influence.

Canada CBD In Food & Beverage Market

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By January 2019, online sales of recreational cannabis were operational across Canada, managed by provincial or territorial governments. Most provinces also established storefront operations for cannabis sales, operated either by the government or private enterprises. However, the number of retailers has remained limited, primarily due to the inadequate supply of legal cannabis from licensed producers.

The country’s market includes a wide range of products such as beverages, snacks, and dietary supplements, with beverages like CBD-infused water, tea, and coffee gaining particular popularity. Additionally, companies are also capitalizing on the trend by innovating and diversifying their product lines to cater to a broad consumer base seeking natural and holistic health solutions.

Regulatory developments have played a crucial role in shaping the CBD food & beverage market in Canada, as well. In this regard, Health Canada, the federal health department, oversees the regulation of CBD products, ensuring they meet safety and quality standards. The regulatory landscape remains complex, with strict guidelines governing the marketing and distribution of CBD-infused edibles and beverages. Hence, as public interest and scientific research on CBD continue to grow, the market in Canada is set to expand further, attracting investments and fostering significant innovation during the forecast period.

The Canada CBD food & beverage market is segmented into product type and distribution channel. The product type category is further classified into CBD food and CBD beverage. The global beverage market offers promising opportunities for both alcoholic as well as non-alcoholic drinks. Aligning with this, key emerging trends impacting the industry dynamics include the use of natural flavors and sweeteners, with cannabis becoming a notable ingredient. 

Cannabis beverages are categorized as functional beverages, a section that includes energy drinks, fortified juices, sports drinks, dairy and dairy alternatives, as well as enhanced water, ready-to-drink (RTD) tea, and coffee. In essence, the growth of the cannabis food & beverage market, particularly within the CBD beverage segment, is predominantly driven by the demand for innovative energy and wellness drinks infused with cannabis.

Some of the major companies operating in the Canada CBD food & beverage market include Alkaline88 LLC, Aurora Cannabis Inc, Curaleaf, Canopy Growth Corporation, etc.

Alkaline88 LLC, headquartered in the United States, is a distinguished manufacturer of premium bottled alkaline drinking water as well as flavored water, marketed under the brand name Alkaline88. The company specializes in producing chemical-free alkaline water and has also expanded its product line to include CBD-infused offerings. With a customer base primarily located in North American countries such as the United States, Canada, and Mexico, Alkaline88’s cannabis product range encompasses flavored energy shots, tinctures, capsules, powdered packs, and CBD-infused water.

REPORT SYNOPSIS

REPORT SCOPEDETAILS
Market Forecast Years2024-2032
Base Year2023
Market Historical Years2018-2022
Forecast Units

Revenue ($ Million)

Segments Analyzed
Product Type and Distribution Channel
Countries AnalyzedCanada
Companies AnalyzedAlkaline88 LLC, Aurora Cannabis Inc, Curaleaf, Canopy Growth Corporation, Kannaway LLC, Tilray Brands Inc, The Cronos Group

TABLE OF CONTENTS

  1. RESEARCH SCOPE & METHODOLOGY
    1. STUDY OBJECTIVES
    2. METHODOLOGY
    3. ASSUMPTIONS & LIMITATIONS
  2. EXECUTIVE SUMMARY
    1. MARKET SIZE & ESTIMATES
    2. COUNTRY SNAPSHOT
    3. COUNTRY ANALYSIS 
    4. SCOPE OF MARKET
    5. MAJOR MARKET FINDINGS 
      1. USE OF CBD IN CAFFEINATED DRINKS BOOSTS WELLNESS BENEFITS 
      2. EMPHASIS ON PRODUCT LABELLING AND SUSTAINABLE PACKAGING
      3. SURGE IN DEMAND FOR MOOD FOODS
  3. MARKET DYNAMICS
    1. KEY DRIVERS 
      1. INCREASING AWARENESS OF CBD BENEFITS IN FOOD AND HIGH INTEREST IN HEALTH & WELLNESS TRENDS
      2. FAVOURABLE LEGALIZATION AND REGULATORY CHANGES BOOST CBD USE IN THE FOOD & BEVERAGE INDUSTRY
      3. INCREASED DEMAND FOR CBD-INFUSED FOOD & BEVERAGES FROM MILLENNIALS & GEN-Z 
    2. KEY RESTRAINTS
      1. STRICT REGULATIONS TO SLOW DOWN MARKET GROWTH
      2. HIGH-QUALITY CBD EXTRACTS CAN BE EXPENSIVE, WHICH MAY RESULT IN HIGHER PRODUCT PRICES
  4. KEY ANALYTICS
    1. KEY MARKET TRENDS 
      1. RISING PROMINENCE OF DIVERSE PRODUCT OFFERINGS LIKE CANNABIS EDIBLES AND GUMMIES AMONG MILLENNIALS
      2. CELEBRITY COLLABORATIONS WITH CBD-BASED FOOD & BEVERAGE BRANDS 
      3. FAVOURABLE R&D INVESTMENTS AND NEW PRODUCT DEVELOPMENTS ADD TO MARKET GROWTH
    2. PEST ANALYSIS
    3. PORTER’S FIVE FORCES ANALYSIS
      1. BUYERS POWER
      2. SUPPLIERS POWER
      3. SUBSTITUTION
      4. NEW ENTRANTS
      5. INDUSTRY RIVALRY
    4. GROWTH PROSPECT MAPPING 
      1. GROWTH PROSPECT MAPPING FOR CANADA
    5. MARKET MATURITY ANALYSIS 
    6. MARKET CONCENTRATION ANALYSIS 
    7. VALUE CHAIN ANALYSIS
      1. RAW MATERIAL SOURCING
      2. PRODUCT FORMULATION AND MANUFACTURING
      3. DISTRIBUTION AND LOGISTICS
      4. RETAILS & SALES 
      5. END-USER 
    8. KEY BUYING CRITERIA
      1.  COST
      2. PRODUCT FEATURES
      3. AVAILABILITY
      4. BRAND NAME
    9. REGULATORY FRAMEWORK
  5. MARKET BY PRODUCT TYPE 
    1. CBD FOOD
      1. BAKERY PRODUCTS
      2. CHOCOLATE AND CONFECTIONERY
      3. CEREAL BAR
      4. ICECREAM
      5. OTHER CBD FOODS
    2. CBD BEVERAGE
      1. CBD WATER
      2. CBD TEA AND COFFEE
      3. CBD ENERGY DRINK
      4. CBD COCKTAIL
      5. OTHER CBD BEVERAGES
  6. MARKET BY DISTRIBUTION CHANNEL
    1. SUPERMARKET AND HYPERMARKET
    2. SPECIALTY STORE
    3. ONLINE RETAIL STORE
    4. OTHER DISTRIBUTION CHANNELS
  7. COMPETITIVE LANDSCAPE
    1. KEY STRATEGIC DEVELOPMENTS
      1. MERGERS & ACQUISITIONS
      2. PRODUCT LAUNCHES & DEVELOPMENTS
      3. PARTNERSHIPS & AGREEMENTS
      4. BUSINESS EXPANSIONS
    2. COMPANY PROFILES 
      1.  ALKALINE88 LLC
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      2. AURORA CANNABIS INC
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      3. CURALEAF
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      4. CANOPY GROWTH CORPORATION
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      5. KANNAWAY LLC
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      6. TILRAY BRANDS INC
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST
      7. THE CRONOS GROUP 
        1. COMPANY OVERVIEW 
        2. PRODUCT LIST

LIST OF TABLES

TABLE 1: MARKET SNAPSHOT – CBD FOOD & BEVERAGE

TABLE 2: REGULATORY FRAMEWORK

TABLE 3: CANADA CBD FOOD & BEVERAGE MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)

TABLE 4: CANADA CBD FOOD & BEVERAGE MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2024-2032 (IN $ MILLION)

TABLE 5: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD FOOD, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)

TABLE 6: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD FOOD, FORECAST YEARS, 2024-2032 (IN $ MILLION)

TABLE 7: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD BEVERAGE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)

TABLE 8: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD BEVERAGE, FORECAST YEARS, 2024-2032 (IN $ MILLION)

TABLE 9: CANADA CBD FOOD & BEVERAGE MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)

TABLE 10: CANADA CBD FOOD & BEVERAGE MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2024-2032 (IN $ MILLION)

TABLE 11: LIST OF MERGERS & ACQUISITIONS

TABLE 12: LIST OF PRODUCT LAUNCHES & DEVELOPMENTS

TABLE 13: LIST OF PARTNERSHIPS & AGREEMENTS

TABLE 14: LIST OF BUSINESS EXPANSIONS

LIST OF FIGURES

FIGURE 1: KEY MARKET TRENDS

FIGURE 2: PORTER’S FIVE FORCES ANALYSIS

FIGURE 3: GROWTH PROSPECT MAPPING FOR CANADA

FIGURE 4: MARKET MATURITY ANALYSIS

FIGURE 5: MARKET CONCENTRATION ANALYSIS 

FIGURE 6: KEY BUYING CRITERIA

FIGURE 7: VALUE CHAIN ANALYSIS

FIGURE 8: CANADA CBD FOOD & BEVERAGE MARKET, GROWTH POTENTIAL, BY PRODUCT TYPE, IN 2023

FIGURE 9: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD FOOD, 2024-2032 (IN $ MILLION)

FIGURE 10: CANADA CBD FOOD & BEVERAGE MARKET, GROWTH POTENTIAL, BY CBD FOOD, IN 2023

FIGURE 11: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD BAKERY PRODUCTS, 2024-2032 (IN $ MILLION)

FIGURE 12: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD CHOCOLATE AND CONFECTIONERY, 2024-2032 (IN $ MILLION)

FIGURE 13: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD CEREAL BAR, 2024-2032 (IN $ MILLION)

FIGURE 14: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD ICECREAM, 2024-2032 (IN $ MILLION)

FIGURE 15: CANADA CBD FOOD & BEVERAGE MARKET, BY OTHER CBD FOODS, 2024-2032 (IN $ MILLION)

FIGURE 16: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD BEVERAGE, 2024-2032 (IN $ MILLION)

FIGURE 17: CANADA CBD FOOD & BEVERAGE MARKET, GROWTH POTENTIAL, BY CBD BEVERAGE, IN 2023

FIGURE 18: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD WATER, 2024-2032 (IN $ MILLION)

FIGURE 19: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD TEA AND COFFEE, 2024-2032 (IN $ MILLION)

FIGURE 20: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD ENERGY DRINK, 2024-2032 (IN $ MILLION)

FIGURE 21: CANADA CBD FOOD & BEVERAGE MARKET, BY CBD COCKTAIL, 2024-2032 (IN $ MILLION)

FIGURE 22: CANADA CBD FOOD & BEVERAGE MARKET, BY OTHER CBD BEVERAGES, 2024-2032 (IN $ MILLION)

FIGURE 23: CANADA CBD FOOD & BEVERAGE MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2023

FIGURE 24: CANADA CBD FOOD & BEVERAGE MARKET, BY SUPERMARKET AND HYPERMARKET, 2024-2032 (IN $ MILLION)

FIGURE 25: CANADA CBD FOOD & BEVERAGE MARKET, BY SPECIALTY STORE, 2024-2032 (IN $ MILLION)

FIGURE 26: CANADA CBD FOOD & BEVERAGE MARKET, BY ONLINE RETAIL STORE, 2024-2032 (IN $ MILLION)

FIGURE 27: CANADA CBD FOOD & BEVERAGE MARKET, BY OTHER DISTRIBUTION CHANNELS, 2024-2032 (IN $ MILLION)

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